River Collective was born in 2014 to help brands develop and re-adjust to the increasingly busy marketplace.

We allow brand owners or creators the opportunity to hear what their marketplaces are saying and based on this we then show them a creative pathway that will help grow their brands.

In tandem with our design services we wanted to bring a relevance to our business model – we thought long and hard about making sure the right people are aligned with the right projects – this is why we adopted the ‘Collective’ approach.

Our Process

1. Discussion

We love sitting down with clients and listening to their hopes and dreams they have for their brands or services. These discussions (normally very informal and over coffee – we love coffee) allow us to get the first glimpse of what their brands mean and feel to them – it’s an invaluable part of the process that we constantly revisit as the process develops.

Conversations
Problem
Solving
Ideas

2. Discovery

Based on our client discussions we then look across the ‘Collective’ to hand pick the right individuals to work on the project – either based on skill set and or market relevance.

So having heard the clients side of the story…what is the real world thinking and saying? As a ‘Collective’ group we all do our own research relevant to the client and brief.

We share all our findings openly with our clients.

Pick the
team
Assess Their
Skills
Discuss
Ideas

3. Proposal

This is the fun bit…where the ‘Collective’ comes together and works up a creative proposal that charts every element of the brand journey. This creative pitch is born from all the dialogue to date and is informed on by all the members research and thinking.

Budget
Discuss
Time
Plan

4. Manage

After the Proposal stage clients reach a gateway point where they have a choice – either to work through the River Collective creative proposal using us to deliver all elements or they can continue to work with their own retained agencies and use our proposal as a guide…we’re always around to keep a watch on progress.

Time
Management
Watch Over
The Talent
Piecing the
Project Together

5. Deliver

If we’re selected to drive through the branding project all elements are centrally controlled by RC’s MD –  David Abrahams.

Quality
Control
Physical
Delivery
Digital
Delivery